Ever since humans decided living in caves was bad for their quality of life, building shelter has remained a constant need throughout history. And even in those twig and grass-made structures, design communication was an important component in the process of construction. Simple drawing a few lines in the sand was meant to show people the structure before something was built Many years have passed since then, but the principles of architectural visualization remain the same. It helps the architects, clients and builders understand each other. In the worst case architeture’s idea may not be understood by clients or incorrectly interpreted by builders. Both are very bad cases. Architectural visualization is a bridge between client and architect, designer or constructing firm. Getting investors interested to the point when they actually want to give you their hard-earned money and support your project is the most difficult task. Visualization of a creative idea is key tool for this.